JOURNAL

  • 808 DAY WITH PUMA AND ROLAND / DOWNTOWN LOS ANGELES, CA

    08 August 2018

    Today we celebrate Roland's TR-808 drum machine and its impact on contemporary music. We partnered with PUMA this 808 Day for an event that includes a commemorative display for sound with complimentary food and refreshments for everyone as well as sounds from DMC champions DJ Rayted R and DJ IFTW as well as JULZ.

     

    Blends Downtown Los Angeles
    713 S. Los Angeles St.
    Los Angeles, CA

    8:08PM - 10PM

     

  • TO ALL THE LADIES IN THE PLACE. WOMEN'S ONLY RELEASE OF THE OFF-WHITE™ X AIR JORDAN I / BEVERLY HILLS, CA

    20 June 2018

    Yesterday a crowd of people flooded the street in front of Blends Beverly Hill's location with the hope of scoring the new Off-White™ x Air Jordan I release, to be offered in "women's" sizes only and sold the old-fashioned way "first come, first serve."

    With the release scheduled for 5PM, by noon the line had stretched around the corner and before long the L.A.P.D. had arrived to keep the ravenous public from spilling out into the street. The women who were lucky enough to purchase the coveted shoes also received a t-shirt designed by artist Laci Jordan as a gift with purchase featuring a nod to the "Big Poppa" lyric by the late Notorious B.I.G. "All the ladies in the the place..." for whom Blends and Jordan planned this momentous release.

  • (E3) ELECTRONIC ENTERTAINMENT EXPO / LOS ANGELES, CA

    15 June 2018

    This week the 24th annual Electronic Entertainment Expo (E3) was held in Los Angeles and Blends was there to take it all in. Each year this event that is both a trade show/convention and a social happening is the scene of announcements and one-of-a-kind interactive experiences that highlight what's to come in the world of "video games". A medium that is an ever increasing influence on the broader culture and a rapidly developing art form in its own right.

     Among this years most exciting announcements (which typically include trailers and demonstrations of live gameplay) were numerous continuations of established and beloved franchises. Among them was a new version of Nintendo's beloved "Super Smash Bros" series and a new entry in the iconic "Fallout" franchise entitled "Fallout 76". As always video games based around giants of film and television were present as well and included a new game based on the massively popular AMC zombie drama "The Walking Dead" and an updated reimagining of the free-roaming, high-flying Spider-Man games that enraptured players during original Xbox and PS2 era. However, the most exciting game to be featured at the this years E3 promises to be something wholly original. "Death Stranding" the new game by giant and innovator Hideo Kojima (who's work on the "Metal Gear" series is the stuff of legend) appears to be a genre-defying step forward in a medium where truly new experiences are increasingly rare. The game features actor Norman Reedus traversing vast, bleak landscapes that are as stunningly rendered as his recognizable face. The foreboding tone of this game's trailer evokes an as of yet unamed catastrophe. Nuclear war? Epidemic virus? Only time will tell as the trailer unveiled at this years E3 was as vague as it was stunningly beautiful.

    The massive and enthusiastic turnout for this yearly event contradicts the presumption that video games are an isolating force and highlights the sense of community that exists among the players, many of whom arrive in costume. As this industry and community grows its influence on the worlds of art, fashion, music and design will become more and more difficult to ignore.

     
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  • MODERNICA REVISITED: A LOOK INSIDE THE BRAND'S WOOD AND UPHOLSTERY SHOPS / LOS ANGELES, CA

    24 May 2018

    Modernica's quiet compound in Los Angeles exists to preserve the aesthetic of mid-century America while simultaneously placing it's iconic designs in a 21st century context.


     By manufacturing fiberglass shell chairs, fabricating and shaping larger furniture pieces in their woodshop, as well as putting the finishing touches on couches and day beds in their upholstery shop, Modernica does as much as possible in house and by hand. By collaborating with Bape, Cleon Peterson, and Anti Social Social Club, Modernica has created an audience that encompasses both the discerning tastemakers of the interior design world as well as the young, street-oriented consumers who increasingly define relevancy in today's marketplace. In these clips we get down to nuts and bolts and visit Modernica's wood and upholstery shops where two of the oldest crafts known to man are utilized to create pieces that are definitively modern. Inexplicably these atomic-age designs have proven to be as enduring as the existential dread that technological advances from the atomic bomb to the smartphone have stirred in the human spirit. Modernica produces pieces imbued with the hope that these fears can be assuaged through the virtue of world-class craftsmanship, all done to serve a vision in which comfort and style are not mutually exclusive ideals, and crafted for a future as romantic as our collectively imagined past.

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