Yesterday, we held a private social event curated by the ladies of Nike Sportswear and Smashbox Cosmetics at our Beverly Hills location to promote the new Women's Nike Air Max 1 Ultra Flyknit performance shoe. Among the attendees were female internet and social media figures in fashion and fitness for an intimate preview of the newly redesigned trainers by Nike. Complimentary refreshments were catered throughout the evening as folks mingled, snap chatted, instagrammed, and youtubed the event as individuals purchased their pair of the new Air Max 1 Flyknit trainers before their launch. Custom "Air Max 1 Flyknit" Instax portraits were taken in the "photo booth" giving the attendees something fun to share through their social media channels as well as memories to keep for their personal collection. Make-up artists from Smashbox Cosmetics provided makeup services as, Top 40 pop music blasted through the DJ's sound system, giving tips to their clients on how to properly apply makeup with creative perfection and ease.

Nike Sportswear and Smashbox Cosmetics will continue this four-day celebration at Blends Beverly Hills until Sunday in which ladies can purchase their pair(s) of the new Nike Women's Air Max 1 Ultra Flyknit and receive a complimentary "Always On" lipstick specially made for the event.

Complimentary make up services will also be available at the following times: 
Thursday - Friday between 4PM - 7PM
Saturday - Sunday between 12PM - 3PM

Back to blog