BEHIND THE SCENES OF "SHEILA" / NORCO, CA

For our last collaborative release with Vans Vault we wanted to give our audience a more visually westernized look and feel. Taking cues from the Pony Hair accents of the Sk8-Hi Reissue Zip LX and tying that with a horse ranch motif and the feel of solitude and confinement from the outside world. What became of the fusion between street, sneaker culture with a country motif bred the concept "Sheila," the campaign that backed the release of our ninth "Bone Jazz-Stripe" Vans shoe. Here are some behind the scenes photographs from the shoot.

 

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